The name before the empire

Before Amazon,
there was magic.

The forgotten first name of the internet is back onchain.

Buy and sell tax 2%

A magician's hat filled with starlight
CADABRA
INC.

$CADABRA lore

One word.
A world-changing idea.

In 1994, Jeff Bezos launched his online bookstore under the name Cadabra Inc. Inspired by “Abracadabra”, the name was meant to capture the magic of online shopping and what the internet could become.

The name did not last. The vision did.

See the original tape

The vanishing act

One idea.
Three eras.

1994

Cadabra Inc.

An online bookstore is incorporated under a name inspired by abracadabra.01

Then

Amazon

Cadabra became Amazon. An online bookstore became a global empire, and one of internet history’s earliest names was largely forgotten.02

Now

$CADABRA

Until now. $CADABRA brings the original name back onchain, paired with $AMZN and connected to that modern-day legacy.03

The proof is on tape

Before the empire,
there was an idea.

Watch the conviction before the world knew its name.

The return

$CADABRA
is back.

$CADABRA brings the original name back onchain. Paired with $AMZN, it connects Amazon’s forgotten beginning with its modern-day legacy.

Before Amazon, there was Cadabra.
Before the empire, there was magic.

Paired with $AMZN$CADABRA is paired with AMZNHold and receiveYou hold and receive AMZN2% buy and sell taxApplied to every transaction
Enter the magic
Magician holding a sparkling top hat